Saadan tilpasser du LiGo-output - Tips fra grundlaeggeren

Et af de mest almindelige spoergsmaal, jeg faar fra LiGo-brugere, er: "Hvordan faar jeg AI-outputtet til at lyde mere som mig?"

Svaret ligger i korrekt tilpasning. LiGo hjaelper dig med at generere indhold, der autentisk repraesenterer din stemme, dit perspektiv og dit professionelle brand.

Gode nyheder: Hvis du er ny bruger, guider LiGo dig nu automatisk gennem opsaetningen af din foerste stil, naar du ikke har en konfigureret endnu. Denne onboarding-proces leder dig gennem oprettelse af kommentar- og poststile med eksempelindhold, saa du hurtigt kan komme i gang.

I denne guide deler jeg de praecise kommentarstile, postskabeloner og temakonfigurationer, jeg personligt bruger. Alle eksempler i denne artikel er de faktiske opsaetninger, der har hjulpet mig med at opbygge mit publikum og bevare autenticitet, mens jeg skalerede indholdsskabelsen.

Forstaa LiGo-tilpasning

LiGos styrke kommer fra evnen til at laere og genskabe din unikke kommunikationsstil. Jo mere specifikke og autentiske dine stileksempler er, jo bedre bliver AI'en til at efterligne din stemme.

De tre hovedomraader, hvor du kan tilpasse LiGo, er:

1. Kommentarstilpakker - Skabeloner for hvordan du engagerer dig med andres indhold
2. Poststile - Dine foretrukne formater og toner for originale opslag
3. Temaer - Omfattende indholdsstrategier der inkluderer din baggrund, maalgruppe og budskab

Lad os dykke ned i hvert omraade med rigtige eksempler.

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Opsaetning af dine kommentarstilpakker

Din kommentarstil er afgoerende for autentisk engagement. Jeg har oprettet forskellige stilpakker til forskellige platforme, fordi tonen og tilgangen varierer betydeligt mellem LinkedIn og Twitter.

Hurtig opsaetning: Du kan oprette og administrere dine kommentarstile direkte fra siden Stilpraeferencer. Hvis du bruger Chrome-udvidelsen, kan du ogsaa faa adgang til dette fra udvidelsens sidepanel ved at klikke paa "Style Preferences."

For detaljerede instruktioner om oprettelse af kommentarstilpakker, inklusive trin-for-trin screenshots og best practices, se vores omfattende guide: Creating Comment Style Packs.

Nedenfor er de faktiske kommentareksempler, jeg bruger i mine personlige stilpakker:

LinkedIn-kommentareksempler

Her er de faktiske kommentarer, jeg bruger i min LinkedIn-stilpakke:

Kommentar 1:

Most companies have a hiring process without any process enablement. It's probably better to hire a RecruitmentOps person (on contract) before you start interviewing so they can set up the systems at least.

Kommentar 2:

This is basically the entire story of sales in a nutshell. Most people are too scared to ask for the sale, but if you don't ask you'll never know.

Kommentar 3:

Classic case of counting your chickens before they hatch.

Customer needs trump competitor trash talk every time.

Kommentar 4:

Via book would be like learning about internet from an encyclopedia - you're right, that won't work.

Kommentar 5:

best way, imo -> twitter or Reddit.

Twitter: start engaging with tweets that are AI related, you'll start seeing really cool stuff people are doing with it, to get inspired, or know what sort of stuff could be done with it.

Reddit: for when you're doing a "more targeted" deep dive, you can start off with .. r/claude, r/chatgpt, etc... and then gradually start adding a few more

Kommentar 6:

Five bullet points is a bit generous, don't you think?

I usually ask for a novel.

Pro tip: Always keep a "wins" folder. Makes these requests a lot less painful. And... "attended meetings" counts as a win, too. Especially with that manager.

Kommentar 7:

Challenge: not getting distracted by other things you (think) you have to do. What helps our team is writing it down on a to-do list and immediately assign a date to it, even if you push it back later on.

That way you know you've put the task somewhere and can go back to what actually matter right now.

Kommentar 8:

If you're trying to convince, you're already losing. People know smoking is bad and many still do it. Knowledge isn't the problem. Nobody wants to be explained to. Not in life. Not in sales. So instead of trying to change minds, try to understand them. What's driving this person? What pressures are they under? What tradeoffs are they weighing? Even if you disagree, you can still reflect what's real for them. "It sounds like there are some competing priorities." That one sentence builds more trust than a gym analogy. Because people don't lean into conversations when they feel pushed. They lean in when they feel seen.

Vigtig indsigt: Bemaerk at kommentarerne er varierede. Nogle er korte, andre lange. Nogle er sarkastiske, andre serioese. Dette matcher min personlige "kommentarstil". Hvis dette ogsaa matcher din stil, eller du bare kan lide denne tilgang, kan du kopiere det som det er. Ellers kan du fjerne dem, der ikke matcher din stil, og erstatte dem med noget, der goer det.

Tip: Hvis du lige er begyndt, kan du bruge nogle af disse eksempler under onboarding-processen eller tilfoeje dem til din stilpakke via siden Stilpraeferencer. Onboardingen viser dig lignende eksempler at vaelge imellem, og du kan altid tilpasse yderligere senere.

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Twitter-kommentareksempler

Til Twitter bruger jeg en anden tone, der er mere afslappet og direkte:

Kommentar 1:

There are people in college right now who entered with "your engineering degree is a guaranteed 6-figure job for life" and will leave college with "you have little chance of finding a job at all." absolutely nuts

Kommentar 2:

And just because they gave you money it doesn't mean that you need go all in on hiring every cat and dog to do the job for you. If it was that easy, we would all have 69 exits each.

Kommentar 3:

if you are scared to post no one will notice it thats the worst loop you could be in not to mention at first really no one will care about it , you will be happy if post get 100 views nothing to lose really

Kommentar 4:

It's like learning to drive a manual vs. automatic. The automatic gets you there too, but you miss understanding how the transmission actually works.

We're trading deep comprehension for convenience, and that's a bigger trade-off than most people realize.

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Oprettelse af effektive poststile

Til opslag har jeg traenet LiGo paa forskellige stile, jeg bruger afhaengigt af det budskab, jeg vil formidle. Her er de primaere stile, jeg bruger i udvidelsen:

Poststileksempler (Chrome-udvidelse)

Post 1 - Produkt/Build in Public stil:

I will be the first to admit that LiGo, my product, is NOT for everybody.

Like every founder, I started out by building for everyone.

But I've come to the realization that, in its current form, LiGo is only good for:

- Consultants
- Freelancers
- Agency owners
- Ghostwriters

People who have a direct economic interest in being on Linkedin.

For these people, LiGo can:

- Suggest ideas their target market will be interested in
- Generate educational & bottom of funnel posts in their style
- Cut down content creation time by 90% without sacrificing quality

For everybody else who wants to share their opinions or life stories, the product isn't there yet and likely won't be for a while.

My goal is to make LiGo a product that can learn from the way you interact with it (or elsewhere - deets on that soon), and surface ideas from your experiences & knowledge.

If you've got thoughts on how we can accomplish that, please share in the comments below.

Would love to learn from you.

Post 2 - Historie/Partnerskab stil:

I met an amazing founder last month.

He wasn't pitching an idea...

He was building something REAL.

John Hu showed me Stan Store over coffee at a hotel in LA.
No fancy pitch deck.

Just his laptop open to Stan Store.
"Watch this," he said.

In 15 minutes, he built an entire storefront:
Built out a coaching call
Added a digital product
Set up a simple email funnel
Connected payment processing
Published the store on his socials

My jaw dropped.

I talk to 200,000+ people every week who are trying to escape the 9-5.
They all hit the same wall:

Clunky, expensive software that takes months to piece together:

• Payment processors
• Landing pages
• Hosting solutions
• Booking systems

So they sit there...never starting.

It's why I partnered with Stan Store.
(and that's only the beginning...)

It's simple, affordable, powerful.

The platform I wish existed when I started.

Want to test drive it yourself?

I asked John to give my followers a 30-day free trial of Stan, which he was gracious enough to do.
Try it out: https://lnkd.in/giR-ww-m

You can finally stop waiting.

Better, simpler, tech is here.

Post 3 - Kort/Saarbar stil:

LinkedIn algorithm hacks are a load of shit

The only way to win is:

Your Mindset.
Waking up to an inbox full of rejection
Spending hours on a post that gets 6 likes
Watching everyone talk about making millions.

And doing it for 12 mths. That's damn hard.

For this I truly respect you.

What's the hardest for you?

Vigtig indsigt: Et opslag handler om mit produkt (build in public stil), et andet er promotionelt men med en historie og foelelser vaevet ind. Det tredje er ekstremt kort og saarbart. Dette er med vilje for yderligere at finjustere AI'en og faa den til at forstaa, at ikke hvert opslag behover at vaere i samme stil. Eller at ikke hvert opslag er et "story post". Naar den ved, at den har lov til at "proeve forskellige stile", giver den dig meget bedre varianter for hver postide.

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Opbygning af omfattende temaer

Temaer er der, hvor LiGo virkelig skinner. Et vellavet tema fortaeller AI'en alt, den skal vide om din baggrund, maalgruppe og indholdsstrategi.

Bemaerkning: Jeg har delt et eksempel paa et tema, som jeg personligt har brugt til mere end 15 opslag i fortiden. Dit tema behover ikke at vaere saa dybdegaaende, LiGo fungerer fint selv med et kort tema, men det giver dig en ide om det niveau af tilpasning, du kan opnaa. Hvis du har en indholdsstrateg eller dedikerede ressourcer til marketing/indholdsstrategi, vis dem eksemplet nedenfor - de vil kunne bruge det til at skabe et virkelig tilpasset tema for den hoejest mulige kvalitet af indhold.

Temaeksempel: Bygge og laere offentligt

Navn: Building & Learning in Public

Jeg skriver om: min transparente startup-rejse, hvor jeg deler begrundelsen bag og resultaterne af mine organiske marketing- og produkteksperimenter.

Jeg skriver for: Grundlaeggere, bureauejere, marketingprofessionelle og virksomhedsejere (35+).

Kompleksitet: Medium, Svaer.

Formaal: At opbygge tillid mens der etableres thought leadership i SaaS/startup-rummet

Baggrund og tilbud:

Produktnavn: LiGo for LinkedIn

Produktbeskrivelse: LiGo skaber autentiske LinkedIn-opslag, kommentarer og spoerer, hvad der performer godt - alt sammen i din stemme.

Generel introduktion (saelgende): Du kender allerede fordelene ved aktivt at poste og engagere dig paa LinkedIn. Men din kalender tillader simpelthen ikke at bruge mere end 10 timer paa LinkedIn hver uge.

Du har proevet nogle AI-vaerktoejer til LinkedIn, men... ingen af dem lyder som dig. Hvis det er din historie, brug LiGo.

Slut dig til mere end 2000 travle professionelle, der semi-automatiserer deres LinkedIn-strategi, opslag, kommentering - alt i din unikke stemme. Og baseret paa dine tidligere erfaringer og holdninger.

TL;DR (For langt; ikke laest):
Faa meget autentiske LinkedIn-opslag i din skrivestil baseret paa dine erfaringer
Generer kommentarer og faa avancerede analyser; alt i eet vaerktoej

Vigtigste funktioner:

AI-opslagsgenerering i din stemme:
LiGo skaber LinkedIn-opslag, der lyder som dig. Den kender alt om dine tidligere erfaringer og holdninger fra din LinkedIn-profil, som den bruger til at generere opslagsideer og fulde udkast tilpasset din ICP.

Hvert opslag er optimeret til engagement, struktureret til LinkedIns algoritme og klar til at publicere eller planlaeggge med det samme (uden at miste din autentiske stemme).

Uanset om du har brug for et hurtigt thought leadership-stykke, en historie eller et datadrevet indsigt, giver LiGo dig konsistent indhold af hoej kvalitet paa minutter; saa du forbliver synlig og relevant uden at bruge timer paa at skrive.

Kontekstbevidst kommentering i din stemme:
Daarlige kommentarer kan oedelaegge dit professionelle image - det er hvad de fleste andre AI-engagementvaerktoejer goer.

LiGos kommentarfunktion til LinkedIn lader dig oejeblikkeligt skrive autentiske, kontekstbevidste svar, mens du scroller paa LinkedIn. Vores AI laerer din tone, dit perspektiv og dine holdninger for at lave kommentarer, der foeles personlige og er baseret paa dine professionelle erfaringer.

Uanset om du engagerer dig med potentielle kunder, kollegaer eller brancheledere, goer LiGo det ubesvaaeret at 'forblive top of mind' ved konsekvent at dukke op i dine foelgeres feed via kommentarer.

Avancerede LinkedIn-analyser for at vide, hvad der virker:
Du kan bruge LinkedIns native analyser til forfaengelighedsmetrikker; LiGo gaar langt ud over det. Den viser dig, baseret paa dine historiske data, hvad der er den bedste dag, de bedste tidspunkter, den bedste laengde og de bedste emner at poste om, der performer bedre for dit specifikke publikum.

Med LiGos handlingsrettede indsigter kan du forfine din strategi, fordoble indsatsen paa det, der virker, og stille oeget raekkevidde, engagement og konverteringer.

Indholdskonvertering og multi-profilstyring:
Har du allerede godt indhold uden for LinkedIn? LiGo omdanner artikler, nyhedsbreve, moedereferater eller endda tilfaeldige noter til engagerende LinkedIn-opslag, formateret og optimeret til dit publikum.

Desuden kan du med vores delegeret adgangsfunktion administrere flere profiler eller lade dit team haandtere opslag paa dine vegne. Perfekt til bureauer, travle grundlaeggere og marketingteams, der vil holde flere LinkedIn-konti aktive, konsistente og on-brand; uden at logge ind og ud eller jonglere med flere vaerktoejer

Brugsscenarier:
- Grundlaeggere: Opbyg autoritet og tiltraek investorer og brugere med konsistente LinkedIn-opslag og autentisk engagement med den rigtige maalgruppe
- Bureauejere: Administrer flere klientprofiler (eller din egen) og vaekst deres maalgrupper med skraeddersyet indhold
- Konsulenter: Del thought leadership-indhold og engager dig med din ICP for at tiltraekke indgaaende leads
- Virksomhedsejere: Oeg din virksomheds raekkevidde med opslag og kommentarer tilpasset deres maalgruppe og maal

Vigtigste differentieringsfaktor:
LiGo fokuserer udelukkende paa een platform: LinkedIn. I stedet for at sprede sig tyndt med gennemsnitligt indhold til flere kanaler, leverer vi indhold af hoejeste kvalitet til een. Vores "anden hjerne" bag kulisserne laerer din tone og stil og fungerer som en aekte klon, naar der genereres opslag, kommentarer og genbrugt indhold. Alt er samlet eet sted - avancerede analyser, indbygget CRM og multi-profilstyring for dig eller din virtuelle assistent.

Maalgruppe (grundlaegende profilering):
Grundlaeggere (aldersgruppe 25-40), bureauejere (25+), konsulenter, marketingteams i startups (5+ medarbejdere), CEO'er/virksomhedsejere (40+).

Skrivestileksempler brugt i temaet

Vigtig indsigt: Bemaerk hvordan hvert opslag faktisk handler om selve produktet (dette er ikke rigtig noedvendigt), men den stil, du forventer for det specifikke tema, skal afspejles i de eksempelopslag, du leverer. Jeg oenskede "autentiske, transparente, build in public stil" opslag... saa jeg fodrede temaet med praecis det.

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Post 1:

Why did I make an AI content writer when everybody hates AI content?

Well, at the time I decided:

I had already been writing nearly 70% of our content with AI (without edits - with edits, 90%).
Nobody could tell it was AI.

The conclusion clearly was:

People don't hate AI content. They hate bad content, whether it's written by AI or by a human.
The only reason bad human content doesn't get as much flak is because bad AI content has a signature style and can be lumped with other 'bad AI content'.
People who write that are the ones to blame, not AI.

That's why I made LiGo, because I knew not everyone can be bothered prompting AI to replicate their voice or surface their thoughts.

You can use it as a sparring partner for content ideas, like Anna does.

Or use it to create drafts that nail the structure and flow, like Somadina does.
Either way, it's designed to cut your content creation time by 50-80%.
How you use it is up to you.

Post 2:

LiGo is very limited right now. But my goal is to make it the definitive founder-branding solution in 2025. Here's how I plan on doing it:

BACKGROUND:

Founder-branding is not optional anymore. Yet, ghostwriters are expensive and often do not capture the founder's voice or their thoughts & experiences.
LiGo is already great at capturing your voice. But surfacing thoughts & content opportunities from your experiences is a UX & technical challenge:

• The best ideas are hidden in Slack DMs and office chit-chat
• Sales calls are a goldmine for content ideas
• JIRA notes, Linkedin saved posts, Twitter bookmarks, etc., are potential sources of content
• And this is barely scratching the surface.

THE CHALLENGE:

How do you make a product that captures this data without ASKING you to input it?
(ignore the privacy challenges for now)

That's exactly what I'm trying to solve with LiGo.
The current implementation plan is to periodically ask questions to our users inside the app. Using our Audio AI chrome extension, users can "speak" their answers.

Behind the scenes, we'll be building a 'second brain': a repository of information about you.
At the same time, we're tracking the edits you make in your posts inside the application so we can adapt to your preferences in a better way.

This may not get us 100% of the way there, but I believe this is the only non-intrusive way of doing it.

Anybody got better ideas?
Share in comments. I'm open to feedback.

Post 3:

Do you really need a tool to help you create content on Linkedin? Let's break this down.

There are 4 components of succeeding on Linkedin:

• Consistent posting (3 times per week, min.)
• Consistent commenting (~15 comments per week, min.)
• Sending out connection requests (~50 per week)
• Networking in DMs (go with the flow)

That's a lot of work. Approximately, 30 hours per week at least.

No wonder people hire ghostwriters. Problem is, good ghostwriters are expensive. Very expensive.
They charge anywhere from $500 to $10,000 per month. The best in class can charge $5K per post.

Where does that leave folks like:

• Bootstrapped founders
• Freelancers selling their services on Linkedin
• Solopreneurs just starting out
• Consultants with no time on their hand

You now have to juggle another near full-time job on top if you want to turn Linkedin into a client acquisition channel.

Compare this to tools now:

Taplio: $65/mo
Time investment: 2 hours initial setup + learning, 5 hours per week recurring
LiGo: $29/mo
Time investment: 30 mins initial setup + learning, 20 mins per week recurring
EasyGen: $60/mo
Time investment: No setup, you need to come up with your own ideas and it will rewrite. Approximately, 10 hours per week.
AuthoredUp: $20/mo
Time investment: Same as EasyGen.
It's a no-brainer.

Let me know if you guys want me to do a detailed breakdown of each tool. I've tested all of them, including of course, my own which I used to draft this post (yes it's gotten this good now).

Post 4:

We have a problem.

Our ideal customer is different from our actual customer.

Ideal: Founders of early stage startups.
Actual: Freelancers, consultants, and agency owners.
(Technically, the latter could be considered founders too but I'll get to that).

Why is this a problem?

Our actual users are mostly Linkedin veterans. They already have a workflow (which they want to streamline) and are looking for a 'sparring partner'. They are already aware of our competitors and will make an educated decision about which tool to use.

Early stage founder-branding, on the other hand, is a blue ocean. There are 'personal branding' solutions but no 'founder branding' solution. It's a white glove service, that only branding consultants can pull off.

So, what are we going to do about it?

Nothing. It's okay. We do what the market tells us.
If our actual users are not our intended users, so be it.
We are going to double down on our actual users then. Provide as much value as we can to freelancers, consultants, and agency owners.

It's always easier to steal users from competitors and be the best in your category than try to create a new category.

A founder branding tool is an entirely new category. Founders need to be CONVINCED of the value of a personal brand before they consider investing in this direction. And they need more than a tool: they need an entire strategy.

We might get there, especially with the Product-led SEO initiative that Rassam will lead in the coming months.
But we will wait for the market to steer us.
tl;dr it's not a bug, it's a feature :P

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Vigtige pointer for tilpasning

1. Variation er afgoerende - Dine stileksempler boer vise forskellige toner, laengder og tilgange for at give AI'en fleksibilitet

2. Vaer autentisk - Brug rigtige eksempler fra dit eget indhold i stedet for teoretiske

3. Kontekst betyder noget - Forskellige platforme kraever forskellige stile (LinkedIn vs Twitter)

4. Start detaljeret - Du kan altid forenkle senere, men at starte med omfattende temaer giver bedre resultater

5. Iterer og forfin - Overvaag dine output og juster dine eksempler baseret paa, hvad der virker

Noeglen til at faa LiGo til at virke for dig er at investere tid paa forhaand i korrekt tilpasning. De eksempler, jeg har delt her, repraesenterer hundredvis af timers forfinelse, men de giver dig et staerkt udgangspunkt for at skabe din egen autentiske stemme med AI.

Husk: maalet er ikke at erstatte din kreativitet - det er at forstaerke den, mens din unikke perspektiv og stemme bevares.