Each teammate's own voice
LigoSocial learns how each person writes, so their posts sound like them and get the reach of a personal profile.
Employee advocacy platform
The employee advocacy platform your team will actually use
Most employee advocacy software asks people to reshare company posts. Nobody reads those. LigoSocial writes each teammate their own LinkedIn drafts, in their own voice, on the topics your company wants to be known for.
- Drafts in each person's own voice
- Company themes as guardrails
- Minutes a week per teammate
Get my team posting
Free for 7 days · Cancel anytime
LigoSocial · Team this week
- Posted Tue
Sarah, Head of Sales
Customer story
- Draft ready
Omar, Lead Engineer
How we fixed it
- Scheduled Thu
Lena, Customer Success
Lesson from a client
- Draft ready
You
Company point of view
Every draft written in that person's own voice
The problem
Why most employee advocacy programs stall
01
Reshares get ignored
A company post shared by ten employees still reads like a company post. The network scrolls past, and the program looks like it failed.
02
People do not know what to write
Your engineers and sellers have great stories. They stare at a blank box, worry about saying the wrong thing, and post nothing.
03
Nobody has the time
Advocacy that takes an hour a week dies by month two. It has to fit in the gaps of a real job.
What you get
Employee advocacy software built around real people
Your team posts as themselves. You set the direction.
Company themes as guardrails
Set the topics the company wants to own. Drafts stay inside them, so the message is consistent without sounding corporate.
One workspace for the whole team
Add teammates' profiles to one workspace and see who is posting, what is planned and what is waiting.
Drafts every morning
Fresh drafts each day from what is happening in your industry, so nobody starts from a blank page.
Comment suggestions
The Chrome extension suggests thoughtful comments on buyers' posts, so the team shows up in the right conversations.
Advocacy analytics
See impressions and engagement per teammate and for the whole team, and spot whose posts move the needle.
Your week
Employee advocacy in 15 minutes a week
Mon
Themes
You pick this week's company themes in one place
Tue
Drafts
Each teammate gets drafts in their voice on those themes
Wed
Review
They tweak a line or two and approve
Thu
Schedule
Posts go out at each person's best time
Fri
Engage
Comment suggestions keep the team in buyers' feeds
See it with your own profile
Connect LinkedIn today and LigoSocial has drafts in your voice waiting tomorrow morning.
Your options
Classic advocacy tools vs LigoSocial
Most employee advocacy platforms were built for resharing. LigoSocial is built for original posts.
| Criteria | Ask people to post | Classic advocacy platform | LigoSocial |
|---|---|---|---|
| What gets posted | Whatever people find time for | Reshares of company content | Original posts in each person's voice |
| Reach | Personal, but rare | Low, reads like an ad | Personal profile reach, every week |
| Effort per person | An hour or more | A click, little impact | About 15 minutes a week |
| Brand consistency | None | High, but generic | Company themes as guardrails |
| Engagement help | None | Rarely | Comment suggestions in a Chrome extension |
How it works
Set up in about 15 minutes
01
Connect LinkedIn
Connect each profile. LigoSocial reads past posts and a short interview to learn how that person writes.
02
Set the themes
Pick the topics each profile should be known for. Drafts arrive every morning, built from what is happening in the niche.
03
Approve and schedule
Edit in seconds, turn posts into carousels, schedule the week and use comment suggestions on the off days.
Strategy guide
LinkedIn strategy for SaaS founders and their teams
Try the free LinkedIn post generatorContent themesLinkedIn analytics
FAQ
Questions people ask
What is an employee advocacy platform?
An employee advocacy platform helps employees share content about their company and industry on their own social profiles. LigoSocial focuses on LinkedIn and helps each person write original posts in their own voice, instead of only resharing company posts.
How is LigoSocial different from other employee advocacy software?
Most advocacy tools hand everyone the same company content to reshare. LigoSocial writes each teammate personal drafts on your company's themes, so posts sound human and reach the person's own network.
Can we control what the team posts?
Yes. You set the content themes, and drafts stay within them. Each teammate reviews and approves their posts before anything goes live.
What if people on my team are not writers?
That is who it is built for. LigoSocial writes the first draft, so a teammate only needs to check it sounds like them and add a detail or two.
How much time does it take each week?
Most teammates spend around 15 minutes a week reviewing drafts and scheduling them.
Turn your team into your best channel
Set your company themes, invite the team, and everyone gets drafts in their own voice tomorrow.
Free for 7 days · Cancel anytime