What is a good engagement rate on LinkedIn?

It depends on your size. The typical author's rate is 0.96% under 1,000 followers, 0.43% at 1,000 to 3,000, 0.31% at 3,000 to 6,000, 0.18% at 6,000 to 10,000 and 0.12% at 10,000+. Top-quarter authors roughly double those.

How is LinkedIn engagement rate calculated?

Here: (reactions + comments + reposts) on a post divided by the author's followers. Some tools divide by impressions instead, which gives a different, usually higher, number.

Is LinkedIn engagement down in 2026?

Not for the everyday accounts we track: the same people got +6% engagement per post in 2025 vs 2024 and +7% so far in 2026, with comments up 13%.

What Is a Good LinkedIn Engagement Rate? New Benchmarks

Key findings

Typical engagement per post: Under 1,000 4, 1,000 to 3,000 7.5, 3,000 to 6,000 13, 6,000 to 10,000 15, 10,000+ 20.
Typical engagement rate falls from 0.96% (under 1,000 followers) to 0.12% (10,000+).
The same authors got +6% engagement per post in 2025 vs 2024; comments rose to 20% of engagement.

Contents

1The short answer
2Benchmarks by follower band
3Why engagement rate is a poor comparison across sizes
4Did LinkedIn engagement really drop?
5How to use these benchmarks

The short answer

For everyday professionals, a typical post earns 10 reactions, comments and reposts, and the typical author's engagement rate (engagement per post divided by followers) is 0.32%. The top quarter of authors get 0.83% or more. Rates are much higher for small accounts and fall steadily as audiences grow, so compare yourself with your own band.

Column chart: Under 1,000 0.96%, 1,000 to 3,000 0.43%, 3,000 to 6,000 0.31%, 6,000 to 10,000 0.18%, 10,000+ 0.12% — Figure 1. Engagement rate by follower band. Download PNG

Benchmarks by follower band

Table 1. What the typical author gets per post, by follower band (September 2025 to September 2026)

Followers	Authors	Median engagement	Top 25%	Top 10%	Median comments	Top 25% comments	Median rate	Top 25% rate
Under 1,000	173	4	10	19	0	0.5	0.96%	2.17%
1,000 to 3,000	304	7.5	15.5	36.85	0	1.5	0.43%	0.98%
3,000 to 6,000	194	13	28	51.4	1	3	0.31%	0.64%
6,000 to 10,000	121	15	33	55.5	1	3.5	0.18%	0.42%
10,000+	165	20	48.5	135.2	2	6	0.12%	0.28%

For each author we take the median post, then report the median (and 75th/90th percentile) across authors. Engagement = reactions + comments + reposts. Rate = engagement / followers. Authors with 5+ posts.

Column chart: Under 1,000 followers 4, 1,000 to 3,000 followers 7.5, 3,000 to 6,000 followers 13, 6,000 to 10,000 followers 15, 10,000+ followers 20 — Figure 2. Median engagement per post by follower band. Download PNG

Why engagement rate is a poor comparison across sizes

A 1% engagement rate is ordinary under 1,000 followers (0.96% median) and exceptional above 10,000 (0.12% median, 0.28% for the top quarter). Follower counts include old connections and inactive accounts, and that share grows with network size. Benchmark yourself against your band, or against your own last 20 posts.

Did LinkedIn engagement really drop?

+6%

Finding 33

Everyday accounts did not see an engagement collapse

The same 372 people got +6% engagement per post in 2025 vs 2024 (95% CI 0% to +14%) and +7% in 2026 so far (CI -2% to +16%). Comments rose +13%. Headlines about engagement falling 25% or more describe big creators and views, not everyday professionals.

374 authors with 5+ posts in both yearsMedium confidenceRead the full report

Line chart of indexed engagement per post: 2023Q3 82, 2023Q4 97, 2024Q1 101, 2024Q2 102, 2024Q3 104, 2024Q4 111, 2025Q1 116, 2025Q2 113, 2025Q3 112, 2025Q4 112, 2026Q1 116, 2026Q2 117 — Figure 3. Engagement per post, same authors, indexed to 2024. Download PNG

11% to 20%

Finding 34

Comments doubled their share of engagement

Comments were 11% of all engagement in 2024, 18% in 2025 and 20% in 2026.

134,522 postsHigh confidenceRead the full report

Figure 4. Comments as a share of engagement. Download PNG

How to use these benchmarks

Post what the data says works, in your own voice

LigoSocial learns how you write from your own LinkedIn posts, then drafts posts, comments and replies in that voice right inside LinkedIn. You approve what goes out.

Add LigoSocial to Chrome Or try it at ligosocial.com

Common questions

What is a good engagement rate on LinkedIn?: It depends on your size. The typical author's rate is 0.96% under 1,000 followers, 0.43% at 1,000 to 3,000, 0.31% at 3,000 to 6,000, 0.18% at 6,000 to 10,000 and 0.12% at 10,000+. Top-quarter authors roughly double those.
How is LinkedIn engagement rate calculated?: Here: (reactions + comments + reposts) on a post divided by the author's followers. Some tools divide by impressions instead, which gives a different, usually higher, number.
Is LinkedIn engagement down in 2026?: Not for the everyday accounts we track: the same people got +6% engagement per post in 2025 vs 2024 and +7% so far in 2026, with comments up 13%.

Download the data

Engagement benchmarks by follower band
Typical author in each band, September 2025 to September 2026.
5 rows, CSV
CSV
All 40 findings with numbers and sample sizes
One row per finding.
40 rows, CSV
CSV

Suggested citation

LigoSocial Research (2026). What is a good LinkedIn engagement rate? Benchmarks by follower count. https://ligosocial.com/research/linkedin-engagement-benchmarks

Free to reuse under CC BY 4.0: quote the numbers, embed the charts or rework the data, with credit to LigoSocial Research and a link to this page. Every figure is aggregated and anonymised; no individual, profile or post can be identified.

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